Social Analytics

How do you know if your social media effort supports your business objectives?

Digital Infusions uses the BITIL™ Engagement Framework in a 360 format as the foundation of its analytics.

The  BITIL™ 360 assessment is unique to Digital Infusions and provides in-depth intelligence on both customer-facing platforms such as Facebook and Twitter as well as employee platforms such as Yammer, Jam etc.

By systematically analysing the key behaviours and components commonly found in high performing social media communities companies not only have a baseline of where they are up to, but a road-map of where to go next. This unique profiling offers clients a measurable benchmark on the health of their community, information on how its serving the companies objectives as well as setting a strategic agenda for future improvement.


The BITIL™ 360 assists companies to:

  • • Periodically review and measure the active heath of key communities
  • • Objectively identify areas for improvement and increased effectiveness
  • • Highlight potential risks that may jeopardize the realization of community and business objectives
  • • Devise strategies to target key elements in their communities and to identify best practice from the beginning of their engagement

The BITIL™ 360 is designed to bring simplicity, structure and focus to managing your managing social media community.